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OpenSSF Marketing Advisory Council Aims to Shape the Future of Open Source Security Advocacy

By March 14, 2024Blog
OpenSSF_Marketing Advisory_Council

By Katherine Druckman and Tracy Ragan, CoChairs of the OpenSSF Marketing Advisory Council

The OpenSSF is pleased to announce the Marketing Advisory Council, a benefit for OpenSSF Premier, General, and Associate members. Are you passionate about reaching developers regarding the importance of open source security? Do you thrive on collaborative efforts to promote industry visibility and outreach and work at a member company of the OpenSSF? If so, we invite you to join the newly-revised OpenSSF Marketing Advisory Council!

As Co-Chairs of the Marketing Advisory Council, we believe securing open source software has never been more critical, and now is the time to throw our collective open source community efforts behind raising awareness and adoption of the tools and solutions that will help us build a more secure and resilient world.

What is the OpenSSF Marketing Advisory Council?

The Marketing Advisory Council plays a pivotal role in maximizing the outreach and visibility of the Open Source Security Foundation (OpenSSF) throughout the industry. Composed of representatives from premier, general, and associate member organizations, as well as outside experts, the council works closely with OpenSSF Staff, the Governing Board, and technical initiatives to drive impactful marketing initiatives.

Objectives of the Marketing Advisory Council

  1. Shape Marketing Strategy: As a member of the Marketing Advisory Council, you will have the opportunity to contribute to the design, development, and execution of marketing efforts for OpenSSF. Your insights will directly influence marketing and communications strategies to support OpenSSF objectives and priorities.
  2. Drive Thought Leadership: Collaborate with fellow council members to determine messaging, narratives, and campaigns that position OpenSSF as a leader in open source security. Contribute to thought leadership blogs, social media posts, case studies, webinars, and more, showcasing your expertise and advancing industry discourse.
  3. Participate in Events: Provide direction on event strategy and coordination, represent OpenSSF at industry events and speaking engagements, and support digital and social media event promotion. Your involvement will amplify the impact of OpenSSF’s marketing efforts and strengthen connections within the open source community.
  4. Vote on Key Decisions: While the Marketing Advisory Council operates on a consensus-based approach, members have the opportunity to vote on important matters when necessary. Your vote ensures that decisions align with the collective vision and goals of the council.

How to Get Involved

If you’re a current member of the OpenSSF, please reach out to marketing@openssf.org to get involved in the Marketing Advisory Council and subscribe to our #outreach channel on the OpenSSF Slack.

Meeting Schedule

The Marketing Advisory Council meets every month on the fourth Thursday to discuss ongoing initiatives, strategic planning, and upcoming events. Mark your calendars and get ready to contribute to the future of open source security!

Amplify Your Impact

By being a part of the OpenSSF Marketing Advisory Council, you’ll not only enhance your professional network and industry visibility but also play a crucial role in advancing open source security worldwide. Join us in shaping the future of open source marketing and developer outreach—your expertise and enthusiasm are invaluable assets to our community. Together, let’s make a difference. Join the OpenSSF Marketing Advisory Council today!

About the Authors:

Katherine_DruckmanKatherine Druckman, an Intel open source evangelist, hosts the podcasts Open at Intel, Reality 2.0, and FLOSS Weekly. A security and privacy advocate, software engineer, and former digital director of Linux Journal, she’s a longtime champion of open source and open standards. 

Tracy_RaganTracy Ragan is CEO and Co-Founder of DeployHub. She is an expert in software supply chain management and pipeline DevOps practices with a hyper-focus on microservices and cloud-native architecture. She has served on the OpenSSF Governing Board (2022-23) as a General Member Representative, the OpenSSF Governing Board Committee, and the Continuous Delivery Foundation (CDF) Technology Oversite Committee. She previously served as a founding board member of the CDF and the Eclipse Foundation.  She is the Executive Director of the Ortelius Open Source project, a Supply Chain Evidence Catalog.